Moving on
Towards Better Times...?


Tuesday, June 13, 2006

Amazing Amnesty International Ad Campaign

Found at adland:

"Amnesty International in Switzerland broke a new outdoor campaign May 29th that was created by Walker Werbeagentur Zuerich. The campaign uses the tagline "It's not happening here but it's happening now", in various languages, from French to German. Using the transparent billboards, the campaign aims to show people what is going on in the world, even if it's not happening in front of them at the bus stop. The ads portray issues in countries like Iraq, China, and Sudan."

Below are a couple of the billboards:

Photobucket - Video and Image Hosting

Photobucket - Video and Image Hosting

I think this is a brilliant campaign. It's a pity that more countries do not use it. Maybe in time?

Surely it will be impossible to stand at a bus stop next to one of these images and not feel compassion and the need to change things in some way?

One can hope.


posted by summersun70 at 3:12 AM

11 Comments:

Blogger lee said...

That is a great campaign.

June is Torture Awareness Month; if you haven’t already, join us at bloggers against torture.

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2:49 PM  
Blogger summersun70 said...

I'm on my way there now.

4:52 PM  
Blogger Redactor said...

Very nice blog, compliments, full of deep contents, not obvious. I'm from Italy, inscribed at A.I. Polska and I have never seen in Italy images like these at the bus stop.
Please, can I put your complete post on my blog? (linking to your blog)

Good work, good work.

Ciao.

Marco

7:23 PM  
Blogger theBhc said...

Hi,

I wanted to stop by and welcome you to the anti-torture campaign.

Thanks for joining up.

cheers!

2:28 PM  
Blogger Meatball One said...

Wow!

6:08 PM  
Blogger zazou said...

Lovely blog!Thanks for joining the anti-torture blogs.

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